Your Publisher Based on Your Sign

Is there a better way to introduce some of my favorite publishers? I think not! I put some thought into this piece, really diving into each publisher’s vibe and matching it to their corresponding sign. Let me know if you have any experiences with any of these publishers in the comments and if you feel… Continue reading Your Publisher Based on Your Sign

The Book Marketing Trifecta

The three areas of promotion are branding, publicity, and marketing. We often just lump all three together under the more general umbrella of “promotion,” or “marketing.“ It’s also possible you’ve heard them referred to as “owned, earned, and paid media,” as I’d been taught when I started in the industry. Any and every author needs… Continue reading The Book Marketing Trifecta