All of my services are customized to support my authors and their individual projects. Please feel free to reach out for an introductory call to discuss where you are in the publishing process and how I may be able to help! Following each introductory call, I will put together a detailed proposal with a recommended list of services that will serve you best.
Consulting
Author Consulting, Education, and Support (Hourly or Packaged)
During a 1-hour video call, we will discuss your author brand, publicity, and book marketing strategies. Each session is focused on education with shared screen tutorials and walk-throughs.
Publisher Consulting (Webinar or Video Meeting)
During a one hour video call, we will discuss how you can support your authors through publicity and marketing.
Media Training
Over a 1-hour consultation conducted over Google Meet or telephone, we will walk through the ins-and-outs of interviews, your background, and recommendations for lighting and sound adjustments.
Branding
Amazon A+ Detail Page Design and Publication
I design and upload customized content with your approval to your A+ Detail section.
Book Graphic Design
Using graphics from your book cover, I work closely with a designer to create five social media images with call-to-actions related to your book marketing goals (pre-order, order, subscribe, follow, etc).
Custom Social Media Content Calendar and Engagement Schedule
After defining your social media goals, I create a posting and engagement template that you can refer back to for consistency and success on whichever social media platforms work best for you.
Media/Sell Sheet Creation
Primarily for distribution, publicity, and event coordination, I work with a designer to create a custom one sheet for your book or series.
Media/Speaker Reel
I work closely with a video editor to create a 30-second video that highlights your speaking skills and key topics you cover during interviews and events.
Book Trailer
I work closely with a video editor to create a 30-second book trailer that highlights key details and themes within your title.
Social Media Audit
I look over your social media platforms (up to two) and provide specific recommendations meant to help optimize your discoverability and increase engagement.
Social Media Setup
I create social media accounts on up to 3 platforms on your behalf to increase your brand’s reach and discoverability online.
Website Audit
I look over each page of your website and provide specific recommendations meant to help boost discoverability and increase engagement.
Marketing
Amazon Advertising
I research and create three Sponsored Products advertising campaigns that focus on promoting your book to an interested audience based on keywords, categories, and products.
Facebook and Instagram Advertising
I research and create an advertising campaign through Instagram and/or Facebook that focuses on promoting your book to an interested audience.
Metadata Optimization
I research the keyword strings and relevant categories to optimize your online retail book listings for discoverability and visibility. Along with category and keyword recommendations, I will review your book description, title, and help set up your Author Central on Amazon.
Award Submissions
To increase your book’s credibility with libraries and bookstores, I submit your book for consideration to five awards specifically recommended for you.
Trade Review Submissions
I submit your book for either free consideration or guaranteed paid reviews with a combination of Kirkus Reviews, Publishers Weekly BookLife, Readers’ Favorite, Indie Reader, and Foreword.
eBook Promotion Packages
As part of a post-publication promotion, we will drop your ebook price to between $0.99 and $5.00 for a limited time (typically one-month) and include your book in a collection of e-newsletters to tens of thousands of dedicated readers interested in your genre.
Goodreads Giveaways
I list either a digital or print giveaway for up to 100 copies for 30 days to encourage visibility, adds to TBR shelves, and review.
Publicity
Advance Reader Copy (ARC) Management
I create a boosted Instagram post to reach readers interested in your genre, encouraging them to fill out a custom Google form for a free digital review copy of your book with the hopes that they will post reviews and thoughts on social media.
Custom Outreach Campaigns
We will research and reach out to 50 relevant media professionals, organizations, and bookstores for interview, commentary, review, and event consideration.
Influencer Outreach
We will research and contact 50 influencers in your field/genre, offering them a copy of your book for review/promotion.
Podcast Outreach
We will research and contact 40 podcasts related to your expertise, offering them a digital copy of your book and timely topics for interview consideration.
Reader Review Packages
I upload your ARC to NetGalley and/or Book Sirens for three months to encourage consumer review and coverage.